What Matters serves clients worldwide. Our corporate office is located in St. Paul, Minnesota, and is filled with growth—more books than many small town libraries, green plants, green umbrellas, great music and endless energy.

Key team members include:

Andrea Trombley, Director of Communications

As the primary day-to-day contact point for What Matters, Andrea oversees communications with clients and vendors, and keeps all work products on schedule while maintaining quality control. She drove the launch of our business development programs, Partners in Rainmaking™ and OneDays, and manages ongoing product development and social media. .

Alissa Jordan, Communications Coordinator

With a skill set and interest in communications, Alissa drives our Two-Minute Tips, e-communications, website management and enhancements for both our What Matters and MN Business blogs.

Jenna Ritsema, Research Coordinator

Focused on research and operations, Jenna helps develop our business through client service, product development and managing our technology infrastructure. She is responsible for smooth day-to-day operations as well as client contact.

Dennis McGrath, Chief Communications Officer

Former CEO of the Twin Cities PR firm known as Mona, Meyer, McGrath & Gavin and nationally and internationally respected PR and corporate communications professional, Dennis helps What Matters and their clients shape and deliver messages that matter and get visibility. How could this boutique firm attract such an exceptional talent? Partly, because of the company's vision. Mostly, because he's been married to the founder of What Matters for more than a quarter century. .

Want to know us better? Call 651-603-0441 or .

And now we want to know you!